Action Centered Design Framework
Full video of my Action Centered Design Framework talk at the ARCtic conference in Oulu; March 2025.

Here's the video recording of my talk at the ARCtic iOS Conference in Oulu Finland, held in March 2025.
The Action Centered Design Framework is a novel method for practicing design. One that focuses on the actions people perform to fulfill their goals rather than the specific interfaces. By abstracting the interface from the action, this new approach not only allows greater modularity in designs but also encourages creating interfaces which meet people where they are, as opposed to making them reach for an app every time they want to use a feature.
Read more about it :
Designing Distraction free computers:
Designing Distraction Free Computers
Designing distraction free computers using an Action-Centric Design approach.

Action Centered Framework:
The way we interact with apps is changing, so should the way they are designed.
The current state of apps and the advent of Apple Intelligence makes it important to have an action centered design approach to designing apps. The phone is only a part of a much larger ecosystem.
